Privacy Policy

Effective Date: February 1, 2025

1.   INTRODUCTION

This Privacy Policy (“Privacy Policy”) describes how Axonet, LLC, (“Axonet”, “we”, “us”, or “our”) collects, uses, maintains, shares, and otherwise processes personal information through our websites (including www.axonet.io and allurecoupons.com) and through services we provide to our customers (collectively, our “Services”). By downloading, using, or registering for our Services, or by otherwise providing your personal information to us, you are agreeing to this Privacy Policy and our Terms of Use.

Some of our Services involve data collected by retailers. This Privacy Policy covers Axonet’s practices with respect to the Services. To understand the data practices of our retail customers, please consult their privacy policies.

2.   PERSONAL INFORMATION WE COLLECT AND HOW WE USE IT

We collect various types of information from you, including Personal Information. “Personal Information” or “Personal Data” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you. Personal Information does not include information that is publicly available, de-identified, or aggregated.

Generally, we collect the following categories of Personal Information about consumers. Note that the Personal Information we collect about you may vary depending on the nature of your interactions with us and may not include all of the examples listed below. The following are examples of the types of information that may be collected about you when you interact with our Services:

Category of Personal Information Why We Collect It
Identifiers, Personal records and Characteristics of protected classifications under California or federal law, including real name, alias, telephone number, email address, date of birth, postal address, unique personal identifier, online identifier, IP address, or other similar identifiers; employment information

Commercial information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies

 • To personalize your experience (including offers and content we provide with the Services);

• To communicate with you about products, services, and promotional offers;

• To customize, measure, and improve our Services, products, content, and advertising; and

• To deliver personalized advertising to you on behalf of ourselves and advertisers.

If you have a professional relationship with us, we collect these types of information so that we can do business with your company.
Characteristics of protected classifications under federal or California law, including age and date of birth • To personalize your experience (for example, relating to coupons for age-restricted products);

• To customize, measure, and improve our Services, products, content, and advertising; and

• To deliver personalized advertising to you on behalf of ourselves and advertisers.
Internet or other electronic network activity information, including browsing history, search history, and information regarding interactions with our websites, applications, or advertisements

Geolocation data inferred from your IP address

 • To customize, measure, and improve our Services, products, services, content, and advertising.
Professional or employment-related information As part of our professional relationship with you/your company
Inferences reflecting a person’s preferences, characteristics, behavior • To better understand how users access and use the Services, to improve the Services, to respond to user desires and preferences, and for other research and analytical purposes; and

• To deliver personalized advertising to you on behalf of ourselves and advertisers.

In addition to the purposes described above, we may use and disclose any category of Personal Information we collect to comply with law, cooperate with and respond to law enforcement requests, or as otherwise required by applicable law, court order, or governmental regulations; to maintain appropriate records for internal administrative purposes; to protect our rights and interests and those of our customers, to resolve any disputes, to enforce this Privacy Policy or any of our other policies, to protect the rights or property of another, or to prevent harm; and to evaluate or conduct a merger, sale, or other acquisition of some or all of our organization or its assets.

3.   SOURCES OF PERSONAL INFORMATION

We collect Personal Information directly from you, your devices or browser, vendors that assist us in running our internal business operations, advertising networks, and other data providers.

  • We collect information from you when you directly provide it to us, such as when you sign up to receive coupons.
  • We may collect information through online technologies. We may use online tools to collect Personal Information about you (such as your IP address or other device identifiers and information about how you interact with our website and other online Services). We do this on our websites and in emails that we send to you.
  • We collect information about you from third parties. We may obtain information about you from our customers and from trusted third-party partners. For example, if you purchase products at a participating convenience store, we may receive information about your purchase. We also may collect Personal Information from vendors that assist us in providing our Services and running our internal business operations, advertising networks, suppliers, social media platforms, and other data providers. To learn more about the privacy and security practices of third parties, including retailers and brands that participate in our Services, please consult their privacy policies.

4.   DISCLOSURE OF YOUR PERSONAL INFORMATION

  1. Disclosures for Business Purposes

We may disclose each of the categories of Personal Information identified in Section 2 to our service providers for the following purposes:

  • Performing services on our behalf (such as supporting our promotional content, web hosting, cloud hosting, analytics, and communications services);
  • Short-term, transient use, including but not limited to, non-personalized advertising;
  • Providing advertising and marketing services (except for cross-context behavioral advertising);
  • Auditing related to ad impressions;
  • Ensuring security and integrity of Personal Information;
  • Debugging to identify and repair errors that impair existing intended functionality.

We also may disclose Personal Information described in this Privacy Policy as follows:

  • Legal Matters; Safety. We may disclose Personal Information if we believe such action is necessary to: (i) comply with a legal process such as a search warrant, subpoena, or court order; (ii) detect, prevent or investigate suspected fraud, violations of our policies, or activity that appears to us to be illegal or may expose us to legal liability; (iii) protect the physical safety of any person or property; or (iv) protect and defend our rights and property.
  • Sale or Transfer of Business or Assets. We reserve the right to transfer any information we have about you in the event that we sell or transfer all or a portion of our business or assets to a third party. In addition, information about our customers and registered users may also be disclosed in connection with a commercial transaction where we or any one of our businesses are seeking financing, investment, support, or funding.
  • With Your Consent. We will disclose your Personal Information to others when you specifically permit us to do so, or you request that we disclose such information to another party.
  1. Sales and Sharing of Personal Information 

Some of the ways in which we process Personal Information to provide Services to our customers or disclose personal information for targeted or cross-context behavioral advertising may be considered “sales” or “sharing” under state privacy laws.

The categories of Personal Information we sell or share for targeted/cross-context behavioral advertising include:

  • Identifiers
  • Personal records
  • Characteristics of protected classifications
  • Commercial information
  • Internet or other electronic network activity information
  • Inferences

We may share each category of personal information above with our customers, and with marketing, advertising, or social media companies for the purpose of supporting our advertising efforts and coupon processing.

We do not have actual knowledge that we sell or share the Personal Information of consumers under 18 years of age.

 

5.   USE OF COOKIES AND OTHER TRACKING TOOLS

When you visit our website, we and our vendors may use cookies and other similar technologies (such as pixels or web beacons) to collect data about your visit. “Cookies” are small data files stored by your web browser on your computer. Cookies may allow a website to recognize a user’s device, record user preferences, track the pages a user clicks on while visiting the website, and identify the website visited immediately beforehand, among other functions. These tools enable us to compile statistics about the use of our website, analyze trends, enhance the security of our website, deliver content and advertisements, determine if you have opened emails we send, and otherwise administer and improve our Services. Most web browsers accept cookies by default, but you may be able to adjust your browser settings to remove or reject cookies. Please note that blocking cookies may affect the availability and functionality of our website. Also, blocking cookies via your browser may invalidate opt outs that use cookies to recognize devices that have opted out.

We may use Google Analytics to understand details about your use of the website. For more information on how Google Analytics uses data it collects, visit: policies.google.com/technologies/partner‑sites. To opt out of Google Analytics, visit tools.google.com/dlpage/gaoptout. Your web browser may have settings that allow you to transmit a “Do Not Track” signal when you visit various websites or use online services. We do not respond to “Do Not Track” signals received from browsers.

6.   HOW LONG WE KEEP YOUR PERSONAL INFORMATION

We keep the categories of Personal Information described in this Privacy Policy for as long as is necessary for the purposes described in this Privacy Policy or otherwise authorized by law. This generally means holding the information for as long as one of the following apply:

  • Your Personal Information is reasonably necessary to manage our operations, to manage your relationship with us, or to satisfy another purpose for which we collected the information;
  • Your Personal Information is reasonably necessary to carry out a disclosed purpose that is reasonably compatible with the context in which the Personal Information was collected;
  • The information is reasonably required to protect or defend our rights or property; or
  • We are otherwise required or permitted to keep your information by applicable laws or regulations.

Where Personal Information is used for more than one purpose, we will retain it until the purpose with the latest period expires.

7.   PRIVACY RIGHTS FOR RESIDENTS OF COVERED U.S. STATES

You may have additional privacy rights under the law of the state in which you live. This section describes the rights of consumers in California, Colorado, Connecticut, Delaware, Iowa, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Texas, and Virginia (“Covered States”).

  1. Submitting Requests Relating to Your Personal Information

Depending on your state of residency, you may have the right to submit certain requests relating to your Personal Information as described below. To exercise any of these rights, please submit a request by calling us at (888) 864-5002, completing our online request form here, or by emailing us at privacy@axonet.io. Please note that, if you submit a request to know, request to delete, or request to correct, you may be asked to provide 2-3 pieces of Personal Information that we will match against our records to verify your identity. Depending on your state of residency and the nature of your request, you may designate an authorized agent to make a request on your behalf; however, you will still need to verify your identity directly with us before your request can be processed. An authorized agent may submit a request on your behalf by emailing us as the email address listed above.

  1. Your Privacy Rights

Right to Know. If you are a California consumer, you may have the right to know what Personal Information we have collected about you, which includes:

  1. The categories of Personal Information we have collected about you, including:
  2. The categories of sources from which the Personal Information was collected
  3. Our business or commercial purposes for collecting, selling, sharing, or disclosing Personal Information
  4. The categories of recipients to which we disclose Personal Information
  5. The categories of Personal Information that we sold or shared, and for each category identified, the categories of third parties to which we sold or shared that particular category of Personal Information
  6. The categories of Personal Information that we disclosed for a business purpose, and for each category identified, the categories of recipients to which we disclosed that particular category of Personal Information
  7. The specific pieces of Personal Information we have collected about you.

Right to Access Your Information. You have the right to confirm whether we are processing your Personal Information, to access your Personal Information, and to obtain a copy of your Personal Information in a portable format. Delaware and Oregon consumers may also request a list of third parties to which we disclosed personal information.

Right to Delete Your Personal Information. You may have the right to request that we delete Personal Information we collected from you, subject to certain exceptions. Where we use deidentification to satisfy a deletion request, we commit to maintaining and using the information in deidentified form and will not attempt to reidentify the information.

Right to Correct Inaccurate Information. If you believe that Personal Information we maintain about you is inaccurate, you may have the right to request that we correct that information.

Right to Opt-Out of Sales and Sharing of Personal Information. You have the right to opt out of the sale of your Personal Information, and to request that we do not share your Personal Information for targeted or cross-context behavioral advertising. To opt-out, please click on “Do Not Sell or Share My Personal Information” at www.axonet.io.

Right to Appeal. Sometimes we are unable to process requests relating to your Personal Information, in which case, your request will be denied. If your privacy rights request has previously been denied by us and you believe we denied it in error, you may appeal for reconsideration of your request.

Right to Non-Discrimination for the Exercise of Your Privacy Rights. If you choose to exercise any of your privacy rights, you also have the right not to receive discriminatory treatment by us.

Please note that if you make a privacy rights request, we will retain the Personal Information submitted in connection with your request for recordkeeping purposes.

8.   CALIFORNIA NOTICE OF FINANCIAL INCENTIVE

We offer coupons and rebates to consumers who have opted in to our Allure Coupons program. When you opt in to the Allure Coupons program, we process the following categories of Personal Information:

  • Identifiers
  • Personal Records
  • Characteristics of Protected Classifications
  • Commercial Information
  • Inferences

Participation in the Allure Coupons program is voluntary. By signing up, you consent to our collection, use, sale, sharing, and processing of your Personal Information, as described in this Policy. You may withdraw from the Allure Coupons program by completing our online request form here.

The incentives we offer in exchange for your participation in the Allure Coupons Program vary depending on the coupons you choose to use, but typically consist of discounts, rebates, or special offers on consumer products. The value of these incentives will vary depending on market conditions at the time the incentive is offered and your usage of the Program. The value of the incentives is reasonably related to the value of your personal information as measured by the opportunity to market to you using the information you provide minus the costs associated with collecting and storing the information.

9.   CHILDREN’S PRIVACY

Our Services are not intended for use by children under the age of 13, and we do not knowingly collect Personal Information from children under the age of 13. If we become aware that we have obtained personal information form a child under the age of 13, we will delete such information in accordance with applicable law.

10.   DATA SECURITY

At no cost to you, we take reasonable measures to protect your Personal Information from loss, theft, misuse, unauthorized access, disclosure, alteration, and destruction. Nevertheless, transmission via the Internet and online digital storage are not completely secure, so we cannot guarantee the security of your information collected through the Services.

11.   THIRD-PARTY LINKS

The Services may contain links to features or websites that are not operated by Axonet, including social networks operated by unaffiliated parties. You may be asked by these websites to provide personal information. Please be aware that this Privacy Policy does not apply to information collected through those websites. We are not responsible for the privacy practices of these third-party websites, nor any adverse consequences that may result from your interaction with such third-party websites. We encourage you to review the privacy statements of other websites.

12.   CHANGES TO THIS PRIVACY POLICY

This Privacy Policy is subject to change at our discretion. We will indicate changes to the Privacy Policy by updating the “Effective Date” at the beginning of the Privacy Policy. Your continued use of the Services after any update to this Privacy Policy will constitute your acceptance of the changes.

13.   CONTACT US

If you have any questions about this Privacy Policy, please contact us by email at privacy@axonet.io.