about axonet

The 1st First-Party Media Network

Axonet is the first First-Party Media Network — a 1PMN — built for retailers that have both digital and in-store media assets. One network that connects retailers’ shopper data and media so that brands can reach those shoppers everywhere they buy. Built with retailers, for brands.

A shopper tapping a phone on a card reader at a convenience-store counterthe network in person
why axonet

We empower retailers and brands

Axonet was created to benefit retailers and brands alike. We’ve leveraged 25+ years in retail to build one network that connects retailers and brands — creating better shopper experiences and driving loyalty for both.

  • retail integrated

    One network, many retail connections

    We connect shopper data, sales data, and media touchpoints from retailers into one network.

  • first-party intelligence

    Measurement you can verify

    We help brands and retailers make decisions on measurement they can trust and verify.

the gap we exist to close

How Axonet rises to the challenge

Privacy rules and platform changes made it harder for brands to reach shoppers with their own data. Grocery, big-box, and dollar stores answered with their own media networks — but convenience stores, fragmented across thousands of independent operators, were left out. Axonet exists to change that.

  • technology

    A reliable window into the channel

    The Axonet platform provides a consistent, reliable view of c-store shopper activity and the touchpoints that reach them.

  • aggregation

    Most c-stores are single-store operators

    That fragmentation is what locks brands out. Axonet pools c-store data into one network, giving brands and retailers the scale they need.

  • experience

    Built by people from inside the channel

    Axonet is built and operated by a team with 25+ years spanning both convenience and energy retailing and advertising and media. We know the business, the technology, and the operations.

  • partnership

    We do what we do best, and partner for the rest

    We focus on data, integrations, and programs — and supplement that with best-in-class providers across retail media and data.

our heritage

Alongside W. Capra

Axonet brings deep retail, technology, and consulting expertise to retail media, connecting retailers and brands through a first-party media network built for scale, integration, and intelligence.

Axonet operates alongside W. Capra, building on its deep industry expertise and more than 25 years of experience in convenience and fuel retailing. W. Capra is a premier end-to-end consulting and services business driving high-impact, customer-first business transformation from strategy through implementation.

Together, this foundation of industry knowledge, technology expertise, and real-world retail experience enables Axonet to create new opportunities for retailers, brands, and the consumers they serve.

  1. the foundation of axonet

    W. Capra

    25+ years in convenience & fuel retailingDeep expertise across technology & consumer experience
  2. built for the future of retail media

    axonet

    One network built for national scaleFirst-party intelligence built on retail integration
join our team

Be a part of our powerful team

We’re growing, and we’re looking for people who share our values and our interest in connecting retailers with the brands on their shelves. If that sounds like you, get in touch — roles are open across Axonet.