Jenn Olsen

VP, Retail Media Sales

Jenn is a seasoned retail media leader with deep expertise in data-driven media strategy across the Convenience, Drug, and Value channels. She has built her career advancing data-led approaches to retail media performance, helping CPG advertisers connect brand strategy with measurable shopper impact.

Before joining Axonet, she led retail media sales strategy at Mars United Commerce, where she developed positioning, messaging, and ad product recommendations for 7-Eleven’s Gulp Media Network (GMN) and built a media planning dashboard leveraging C-store data trends to optimize campaign performance. Earlier, at Walgreens Advertising Group (WAG), Jenn helped build and execute media strategies for CPG advertisers, shaping how brands harness retail data to drive results.

At Axonet, she leads Retail Media, shaping sales strategy, media planning, measurement, and reporting to deliver impactful, data-driven outcomes across the growing Axonet C-store Retail Media Network.